Client background

Unilever Food Solutions is a dynamic and rapidly growing dedicated Foodservice division of Unilever. They support chefs all over the world.

The global digital team supports 79 countries and their digital teams with Omni Channel Solutions, for example UFS App, UFS website, UFS wholesaler app, UFS Academy and other services, offering engaging content, recipe inspiration, training and driving sales.

My Role (current)

  • Setting up a strong foundation for the new in house UX team
  • Setting up the right method for doing Usability research globally for UFS
  • Doing global research with chefs using a variety of methods like: Eye-Tracking, i-Motions and Remote Moderated testing, depending on the task.
  • Leading Design Sprints and workshops
  • Designing improvements (prototyping) for their Omni Channel Solutions, ( UFS App, Website/webshop, UFS Academy) using tools like: Sketch, Invision, Proto.io, Principle and Framer

Note: because this is work in progress, examples are not shared yet.